target group definition
& branding
The definition of the target group is so important for a company because it is the people who decide whether a company or a brand is successful or not.
It is always people with wishes, needs and problems. In short: It is not the products, but the precise knowledge of the user's needs that binds customers. It is therefore important for a company to know its customers exactly and to design its own offer accordingly.
We help you to get to know your customers better and to fully exploit the potential of your company.


corporate
design & identity
A coherent, consistent appearance is the basic building block for a successful appearance on the market. With a complete package consisting of logo, application scenarios, suitable typography, defined image worlds, colour palettes and graphic elements for analogue and digital applications, we define all relevant components of your brand.
With a well thought-out corporate identity, you strengthen the public image of your company and ensure clear differentiation from your competitors. We support you in your positioning on the market and strengthen your image with a unique identity.

Determine who you are and what your brand is, and what you’re not.
The rest of it is just a lot of noise.
"
"
Geoffrey Zakarian
corporate product & styleguide
We create a brand guide for you which you can use as a strategic basis for all forms of communication.
The numerous forms of your brand identity are prepared in such a way that both your own employees are supported in the creation of communication media and external service providers can reproduce or design media at any time.
